upGrad announces a week-long initiative to drive quality-education in rural areas, starting this International Day of Education A substantial part of the total income generated was donated to Swades Foundation Mumbai, 24 January, 2020: On an account of International Day of Education, observed every year on January 24 to steer education across the globe, upGrad announces a week-long initiative to support the cause. The drive, starting 24th will be advanced over a period of 7 days after which upGrad will donate a substantial part of its total income generated to the Swades Foundation, a non-profit organisation catering to the needs of the rural economy. The Foundation will then utilise the money to uplift the living standards of children with limited or no access to quality education. Originally wheeled by United Nations General Assembly in 2019 to promote literacy amidst areas with minimal or zero opportunities and resources, the year 2020 also continues to make an impact with its centralised theme #CommitToEducation and #RightToEducation. Talking about the cause, Mayank Kumar co-founder & MD upGrad says, “Rural literacy in India is still one of the alarming issues. We, being a part of the liberate & privileged section must take corrective measures to contribute towards the development of a rural economy which not only includes sanitation & living standards but also takes care of the betterment of child education and civilisation. This week-long initiative by upGrad is yet another way to drive change and we rightfully commits to support the cause.” To know more, click here – https://www.youtube.com/watch?v=ou3YOXBl3Ao&feature=youtu.be About upGrad Founded in early 2015, upGrad offers online programs for working professionals. In a short span of around 5 years, upGrad on-boarded over 21.5K paid learners and impacted more than 370K individuals globally, making it India’s largest online higher-education company, basis gross revenue generated from the Indian market in FY18-19. upGrad provides programs in the areas of Data Science, Technology, Management and MBA to college students, working-class and enterprises. These programs are designed and delivered in collaboration with top-notch universities like IIT Madras, IIIT-B, BITS Pilani, MICA, NMIMS Global Access, Duke CE, Liverpool John Moores University and others. To further enhance the learning experience, a comprehensive ecosystem has been built which includes one-on-one mentoring, peer-to-peer learning, industry networking and most importantly expert career guidance providing learners holistic support to elevate their careers to the next level. The company has been awarded the title of ‘Best Tech for Education’ by IAMAI in 2019. The company received the ‘Best Education Brands’ award by Economic Times and has made it to LinkedIn’s ‘Top 25 Startups’ two years in a row in 2018 and 2019.